Helmy is the owner of Stylish Eve, an American company, which owns the famous brand Rush Brush for hair-styling products, that has spread widely within the last two years all around the Middle East, Gulf countries, the U.S. and South Africa.
Helmy started his professional career off back in May 2009 while still being an engineering student. He started his journey by Stylish Eve, an online magazine that mainly targets women all over the world while providing them with the most contemporary ideas, information, images, and tips about the latest trends regarding fashions, outfits, brands, designers, architecture & home design. Helmy has been always keen on making the life of women worldwide a better and easier one.
Through Stylish Eve, he has been selecting carefully the best a woman can find online through what to publish and how to publish it. His core philosophy throughout his journey is that he fully understands the true power of “quality over quantity.” Represented by an apple logo, Stylish Eve is portraying eve, yet in a stylish way that goes with the theme of The Gate to an Amazing Look magazine.
In September 2014, Stylish Eve announced that the website has reached the heady heights of being ranked at 15k by Alexa, which means it was averaging over 110,000 new visits every single day. Not only that but working with Google AdSense, Helmy succeeded in achieving a 6-figure profit.
Stylish Eve is now one of the best online magazines with a social media presence of more than 24 million fans and the number is still rapidly increasing. CEO has magically succeeded in exceeding 100.000 likes for each Facebook post he publishes only in the space of 24 hours. As a consequence, it has become an American registered company.
Growing into an E-Commerce company, Stylish Eve launched a well-known brand.
Rush Brush in 2016, which became a strong American registered brand in the hair-styling products industry in a relatively short time. He started his success with only one product, Rush Brush Hair Straightening Brush, the most innovative solution in the hair-styling industry that he patented. It brings together the best in design, materials, and technology making it a best-seller in the national and international markets. Later on, Rush Brush expanded, establishing the Research & Development department using on-going developed technologies to deliver innovative products to worldwide markets that resulted in other 4 new very successful hair styling products with durable American components. The Rush Brush family included: RUSH BRUSH® STEAM STRAIGHTENER, RUSH BRUSH® SPLIT-END TRIMMER, RUSH BRUSH® HAIR CURLING WAND, RUSH BRUSH® MINI IONIC BRUSH, and RUSH BRUSH® 5-IN-1 HAIR CURLER.
Rush Brush consequently invaded both Egypt’s local market and foreign markets, with sales that have exceeded 7-figures.
Being keen on the quality of his business, he has a whole quality team that follows the American and Canadian quality and safety standards, making sure that every single product fully meets the international quality standards. That has resulted in magically increasing the sales to become 300% within one year based only on e-commerce.
As a small business owner with an entrepreneurial mind, he has cultivated a proper presence overall social media platforms knowing that this will allow him to communicate with his customers on a new level, reaching new audiences and help him build authority.
CEO, 31, is also recently kicking off with Hapilin, a new brand under the umbrella of Stylish Eve, making him unstoppable and unconquerable in the international… stay tuned!